<div style="display:inline;"> <img height="1" width="1" style="border-style:none;" alt="" src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/1028731116/?value=0&amp;guid=ON&amp;script=0">
CHRISTMAS OFFER Subscribe to Yorkshire Life today click here

Dom and Geri bring the personal touch to their home-grown business in Leeds

PUBLISHED: 09:43 20 May 2016 | UPDATED: 09:58 20 May 2016

Dom & Geri

Dom & Geri

Archant

When local Leeds-based Dominic Copsey heard an advert for personalised greetings card company Moonpig on the radio five years ago, it got him thinking. The personalised gifts market is growing rapidly, but at the time there was nobody who offered personalised wrapping paper.

With a father in the digital printing business and the relevant infrastructure at his fingertips, it seemed like fate.

Dom founded Dom & Geri in 2011, an online business that sells personalised cards and gift wrap for any occasion. Over the years Dom and his team have widened the range of personalised products at hand. What started as a range of birthday cards and wrapping paper is now joined by valentine’s cards, thank you cards, wedding cards, engagement cards, christening cards, father’s and mother’s day cards – the list goes on.

Now with nine employees and nearly 2,000 delighted customers as per our trust pilot reviews, Dom attributes his success to the simplicity of the website’s use. Users have a blank canvas on which they can upload photos and type and edit text. If users don’t want to go down the route of their own creativity, they can pick and choose from a library of built-in text and image options. They can also upload from their own Facebook and Instagram pages, and match wrapping paper, gift tags and cards to create a unified range of personal products.

While his team go about ensuring their customers get the personal touch, Dom himself has taken something of a step back from the front lines of his business. Nowadays he manages the PR and SEO team, giving them direction on the focus of the business and overseeing the PPC campaigns to effectively target the personalised gift marketplace.

Dom & Geri Dom & Geri

Creating a successful business doesn’t just lie in a good product and effective service (although that certainly helps). Especially when it comes to online businesses, Dom says it is important to factor in current user trends. “We closely monitor our web users’ buying patterns,” he says, “and we realised that more and more people are using mobile devices to browse – in the evening, on the train, waiting in the post office. So we made sure the Dom & Geri website has a more responsive design, allowing for an easy, stress-free shopping experience on mobile.”

So what’s next for Dom & Geri? Well, the team are launching a new website in June around Father’s Day, which means it’s full steam ahead in Dom & Geri HQ. Dom is also making sure to set up pop-up shops in Leeds around Christmas time. “It’s just a process of getting our name out there so more people are aware they can personalise wrapping paper.”

It’s an exciting time for local businesses in Yorkshire, and with the advent of more and more online businesses like Dom & Geri, a bit of healthy competition is great for customers – and great for Yorkshire.

Dom and Geri

http://www.domandgeri.com/

Facebook: Dom & Geri

Twitter: @domandgeri

0 comments

Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files
Comments

Please log in to leave a comment and share your views with other Yorkshire Life visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by Yorkshire Life staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique Yorkshire Life account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

More from Out & About

Wed, 19:22

The ‘Rural Oscars’ Are Back

Read more

It might be a record-breaking Capital of Curry, but there’s so much more besides on Bradford’s multicultural menu.

Read more
Bradford
Sunday, October 15, 2017

Halloween is all about remembering the dead particularly saints and martyrs but for most especially youngsters, the night before All Saints Day is about trick and treating, costume parties, carving jack o’ lanterns from pumpkins, watching horror films and visiting haunted houses.

Read more
Things to do in Yorkshire Autumn
Wednesday, October 11, 2017

Take in the beauty of the North York Moors as you walk along its pathways and wooded tracks

Read more
Tuesday, October 10, 2017

A recent Office for National Statistics survey found that residents of the Craven District were the happiest in UK. We’ve picked some our favourite places that show why this rings true with the locals.

Read more
Yorkshire Dales
Tuesday, October 10, 2017

There is almost too much to do in a North Yorkshire town that doesn’t believe in standing still, says Martin Pilkington

Read more
Monday, October 9, 2017

Tony Greenway visits the North Yorkshire market town and takes his young daughter for a second opinion.

Read more
Thursday, October 5, 2017

A group of Yorkshire knitting and craft enthusiasts have turned an unlikely bi-product of wildlife conservation into a range of fundraising products

Read more
Wednesday, October 4, 2017

Cheers to charity

Read more
Tuesday, October 3, 2017

It is all too easy to forget the rich past that belongs to this South Yorkshire town, as Richard Darn reports

Read more
Doncaster

Topics of Interest

Food and Drink Directory

Yorkshire's trusted business finder